When global fashion overlooked the soul of Indian craftsmanship, over 36,000 voices stood up to say: Name it Kolhapuri. This movement, sparked by an open letter from SHOPKOP, isn’t just about sandals — it’s about recognition, legacy, and honouring the artisans who’ve carried this tradition for generations. Dive into the story of cultural pride, quiet strength, and a call to credit the hands that truly make the craft.